What Can Your ATS Do For Your Business? Three Things You Might Not Be Aware Of
Is your staffing firm equipped with top-quality applicant tracking software? If you have an ATS in place, then you’re certainly on the right track! However, it’s important to educate your team about the many benefits of an ATS so it’s used to its fullest capacity. Here are three things an ATS can do for your business that you may not be aware of:
Insights and data
While you may be familiar with the basic analytics provided by an ATS, you may not realize the broad scope of analytics available to you through the software. An advanced ATS allows you to capture valuable data about your firm’s performance and your progress recruiting candidates. Utilizing this data is critical in helping your team set goals and determine which areas of your operations may need improvement. For example, if you identify that your team finds the least number of candidates during the month of August, you may need to readjust your recruitment strategy during this time of year. Taking advantage of the data and insights available to you through your ATS will allow you to make these important business decisions.
Social Media Integration
If you use social media as part of your recruitment strategy, an ATS can integrate your staffing firm’s social media channels directly in the system. Having your ATS connected with your firm’s Facebook, LinkedIn and Twitter channels can be instrumental in helping your recruiters better leverage social media for finding viable candidates. Social media integration with your ATS allows your team to push out jobs directly through your social media pages; allows candidates to apply directly through social media; and gives your current employees the ability to share your jobs to their own social networks.