By

Stormie Haller

Stormie Haller

Director of Marketing

  • Education Bachelor of Science (B.S.), Advertising, minor in Business

Highlights

  • Passionate about building relationships within Tracker and with partners in the space
  • Team leader and mentor
  • Firm believer that you need to educate your audience in order to sell to them

With over 13 years in B2B SaaS marketing and nearly a decade in the staffing and recruiting industry, I bring a unique blend of expertise in driving growth and building meaningful connections. I specialize in data-driven marketing strategies that engage target audiences, convert leads into loyal customers, and strengthen brand presence in competitive markets. Passionate about industry education and relationship-building, I am dedicated to empowering staffing professionals with best practices that foster long-term success and sustainable growth.

— Stormie Haller

Experience

As a seasoned marketing professional with a proven track record in driving results, I’ve successfully navigated the dynamic landscape of B2B SaaS marketing with over 12 years of experience in performance marketing, events, SEO/SEM, demand generation marketing, and business development. I have a proven track record of driving revenue growth and optimizing ROI through innovative strategies and strong leadership.

Stormie is a strategic marketing leader specializing in recruitment and staffing content marketing, demand generation, and brand positioning. She leverages SEO, PPC, social media, and email automation to drive engagement and lead generation within the staffing industry. With expertise in CRM and marketing automation, she collaborates with sales to optimize customer acquisition and retention. Her deep understanding of the recruitment and staffing sector enables her to create targeted marketing strategies that resonate with agencies and talent professionals.

More From Stormie Haller

Tracker and Daxtra expand partnership

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Apr 17, 2024 Stormie Haller
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Tracker and Daxtra expand partnership

TrackerRMS Expands Partnership with Daxtra to Enhance Candidate Search Functionality for Recruiters 

Apr 16, 2024 Stormie Haller
KNOXVILLE, Tenn., EDINBURGH, Scotland and RICHMOND, Va., April 17, 2024 – TrackerRMS, a global leader of ATS and ...
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The Critical Role of Predictive Analytics in Business

Apr 15, 2024 Stormie Haller
In business management, the age-old question persists: is it more advantageous to focus on past achievements or to look ahead ...

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Apr 15, 2024 Stormie Haller
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6 Things Preventing Tech (ATS) Upgrades and What You Should Ignore

Apr 5, 2024 Stormie Haller
Continuous improvement is dynamic – it means learning and adapting. Yet bizarrely, while organizations embrace this concept in almost all ...
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Is the Recruitment Industry Ready for AI?

Mar 21, 2024 Stormie Haller
Artificial Intelligence (AI) is transforming businesses worldwide, helping them reduce operational costs, increase efficiency, and grow revenue. In recruitment, the ...
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